The Real Brokerage Inc., the fastest-growing publicly traded real estate brokerage, announced today that Kofi Nartey—California Listings expert agent and considered to be the industry’s most influential sports and entertainment real estate broker—has joined the company as a national growth leader. In this role, Kofi joins a select number of Real agents responsible for helping to build visibility for The Real Brokerage brand, attract agents nationally and drive agent performance through coaching and development.
As part of his move to Real, Kofi brings his 12-member Globl RED team, which serves luxury clients in Los Angeles, Las Vegas and New York, and developers worldwide. He will continue to grow his team through The Real Brokerage network.
“Real aligns with where I am in my career and my goal of giving back to the industry,” Nartey said. “Real provides the platform, brand and reach throughout the U.S. and Canada to allow me to share what I know to influence and impact more agents, while continuing to grow my Globl RED team.”
He added that Real’s Co-Sponsored Revenue Share Program, which allows two agents to equally share in the commission split of an agent they attract to Real, aligns with his goal of sharing his expertise to help other agents grow their networks and be more successful.
Kofi’s addition adds to Real’s recruitment success and expanding agent base, which has grown from less than 6,000 agents to nearly 11,500 in the past year and includes some of the nation’s top producing teams including The Speicher Group, Active Realty.
“I’m thrilled to welcome Kofi to The Real Brokerage. Kofi is one of the most successful brokers in the residential real estate industry and an inspirational leader who shares our vision at Real of leaving the industry better than it was,” said Real President Sharran Srivatsaa. “Like Kofi, Real is fixated on giving agents the tools they need to realize their full potential, while ensuring that they have opportunities to build long-term wealth.”
Kofi has represented a plethora of athletes and celebrities and closed sales exceeding $1 billion. He has received numerous recognitions, including being named three times to the Los Angeles Business Journal’s annual LA 500; “Top Hollywood Agent” by the Hollywood Reporter; “Showbiz Real Estate Elite” by Variety Magazine and is one of California Listings SoCal Expert Agents. Kofi uses his experience to mentor agents as an instructor for the Institute for Luxury Home Marketing and as a consultant to the NFL, where he advises players on real estate and post football careers.