It appears Zillow isn’t quite ready to throw in the iBuyer towel following the sudden demise of its own Zillow Offers program last year.
The real estate site has announced a new, multi-year partnership with Opendoor that will allow home sellers on the Zillow platform to seamlessly request an Opendoor offer to sell their home. According to a company press release, Opendoor offers will be available on Zillow, and customers will be able to use the service as a standalone offering or package it with other Zillow home shopping services such as financing, closing and agent selection.
Additionally, Zillow customers will be able to work with a licensed Zillow advisor who will serve as a helpful guide in understanding these options.
“We know choice is important for customers and they can make the best decision when they see all of their selling options up front — including selling on the open market with a Zillow Premier Agent partner and getting a cash offer from Opendoor,” said Zillow Chief Operating Officer Jeremy Wacksman. “This exclusive partnership will pair Zillow’s audience and brand power with Opendoor’s selling solution in one easy place, so customers can evaluate their selling options and easily package it with other Zillow services to buy and finance their next home.”
According to the release, Opendoor offers will be available on Zillow in the coming months.